Manager, Customer Segments
Job no: 40062562_11072019
Work type: Permanent full time
Location: Sydney CBD Area
Categories: Marketing & Communications, Project & Change Management, Strategy
See yourself in our team
Our Group Marketing team delivers world-class marketing strategy, communication and research for retail, business and institutional customers. Our strategy and communication has national coverage and encompasses all mediums to reach our target segments.
Sitting within the Consumer Marketing team our Mass Affluent Segment team is responsible for our Premier customers and focuses on defining the Mass Affluent segment value proposition and optimising the end to end customer experience across the Mass Affluent segment.
The team also drive systematic customer needs identification to deepen our customer relationship, support sales effectiveness as well as the acquisition and retention strategy; and enhance customer satisfaction of our Mass Affluent Customer segment.
Do work that matters
As the Manager, Customer Segments and reporting into our Senior Segment Manager you'll be focusing on the voice of our Mass Affluent customers and supporting the process of translating the Mass Affluent value proposition into actionable programs of work.
Your role will also support the delivery of strategies to achieve an overweight of our natural share in acquiring customers in the Mass Affluent segment and the delivery of strategies to deepen customer relationships to improve recognition, customer satisfaction as well as need-based sales and revenue outcomes across the segment.
We’re interested in hearing from people who have
- Strong strategic marketing experience and the ability to plan campaigns effectively.
- Solid interpersonal skills and the ability to influence senior stakeholders.
- Experience in large scale complex projects, organisational change initiatives and implementing customer journeys.
- Strong written and verbal communication
- Highly developed analytic and financial skills.
- Ability to manage issues and multiple stakeholders at all levels.
- Tertiary education and relevant experience.
If you are an experienced customer segmentation or customer strategy professional then we would love to hear from you!
At CommBank, we’re committed to building a diverse and inclusive workforce reflecting the customers, businesses and communities we serve. As a value’s driven organisation, we nurture and support our people; through focusing on skill and talent development, collaboration, flexibility and internal promotion. With service in mind at every touch point, we take accountability for the role we play in securing and enhancing the financial wellbeing of people, businesses and communities. At CommBank you can be you.
AUS Eastern Standard Time
AUS Eastern Standard Time